SOCIAL media can be a bit of a dirty word for many of us. But Kate Philbin and Katie Whitehouse are on a mission to change all that. They held their first Café Copywriter workshop Writing for Social Media: The Essentials with the emphasis firmly on fun.
When she is not wearing her Reconnect Wellbeing Editor hat, Kate P writes a lot for social media and gets to see at first hand how much fear and uncertainty people have about finding the right things to say. Katie W is an entrepreneur, songwriter and social media enabler who supports many different organisations and individuals to use social media more effectively. Together they have created an informative one-day workshop that is suitable for novices and people who have already taken their first steps with social media.
So, why is the emphasis on fun? Kate P said:
“If it’s not fun, most people won’t do it, it’s as simple as that. If social media feels like a tedious, boring task, people might start off with good intentions but their efforts won’t be sustained.”
The workshop includes an introduction to the different social media platforms, advice on creating a social media plan and exercises to get people writing with confidence. Participants on the first workshop said they felt “inspired”, “excited”, “empowered” and full of “new ideas”.
Writing for Social Media: The Essentials takes place on Wednesday 14 June at The Barrelhouse in Totnes. It cost £75. Early bird booking £65 (before 7 June).
To book visit: Cafecopywriter.bigcartel.c
You will find out.
What makes a great social media campaign
How to write clear, concise, compelling copy
How to write a brilliant blog
How to write for Facebook, Twitter & Linked In